The Echo of Influence

Influencers Versus Advocates—Who Really Matters? | Social Media Club →

@ChelseaRhane insightful article explores the long term value of creating and nurturing brand advocates

This video will make you want to ship your pants. Bold #marketing from @Kmart

Marketing on Instagram →

Brands need to tread lightly in a community focused on sharing quality photos and intimate moments.

If you want something done right, don’t do it yourself. Systemize, document, delegate, and evaluate. #productivity

The New Rules of Television →

Big data is steering the future of television, and I like it.

Facebook Content - The 20% Rule →

Instead of policing the percentage of text within an image, Facebook should focus on the charging a premium for branded content analytics. Why is Facebook Insights free to pages and apps? Brands love data, and would be more than willing to shell out cash to access it. Censoring content because it affects ad revenue sounds like a risky move for a site that bases its existence on user generated content.

Follow the above link to learn more about Facebook’s 20% rule.

Discovery Commerce →

The delay of discovery and spread of trends are often out of sync with product cycles, Out of stock items are lost opportunities. This beyond.com article explores the possibilities and solutions

Intellectual Property in the age of 3d Printing →

“It Will Be Awesome if They Don’t Screw it Up” White paper by Michael Weinberg

The unspoken language of the body, excellent TED talk by Amy Cuddy.

The Icarus Deception a short video from Seth Godin and Squarespace. Follow your passion

Steven Grasse founder of Art in the Age, is the quintessential entrepreneur. His 2010 talk at PSFK NY is entertaining and thought provoking. I really admire his approach to business.

“It’s not How you do it, It’s Why you do it.” Simon Sinek’s inspiring TED talk.

Excellent series of Google commercials highlighting the failures and inefficiencies online sales and marketing.

Excellent talk by Gary Vaynerchuk at 2011 Inc 500 Conference

(Source: rizzotees.com)

"How will this effect my graph?"